Most fractional engagements look the same on the surface: a few days a month, an invoice, hopes. These are designed differently. Each tier has a defined scope, a defined cadence, and a defined outcome. On Growth and Director, where you need the work done rather than directed, that is included, not quoted separately.
For businesses with an internal marketing team or in-place agency that need a senior pair of eyes on strategy and performance.
4 to 6 days a month working alongside your team. The funnel, the agencies, the strategy, and the leadership reporting, all owned end-to-end, fully remote.
Senior director-level leadership for businesses that need a full marketing function without the full-time salary. Strategy, execution oversight, reporting, team mentorship, and vendor management, delivered remotely.
Sometimes a retainer isn't the right fit. These project engagements are delivered to a fixed scope and a fixed price.
Two-week diagnostic across spend, tracking, team, and tooling. You receive a written report and a 12-month roadmap.
A focused 90-day strategy and roadmap project. Diagnostic, market positioning, channel and funnel plan, automation review, and a 12-month execution roadmap. No retainer required.
A complete lead generation engine, built and launched over 6 to 8 weeks. Includes one primary paid channel (Google or Meta), one lead magnet, one landing page, one automated follow-up sequence, full tracking and attribution setup, and a 90-day performance dashboard. Additional channels or assets quoted separately.
Need more than fractional? I am also available for interim and contract digital marketing director engagements, 3 to 5 days per week on a defined term. This suits businesses covering a leadership gap, a restructure, or a CMO search. Get in touch to discuss scope and rates.
Commercial photography for brands that need content, not just strategy.
Most fractional directors hand you a content plan and leave you to sort out execution. I also shoot. Product photography, team portraits, site and project documentation, and campaign creative, delivered to the same standard as the strategy behind it.
Available as a retainer add-on (from $500 per month for one half-day shoot), or standalone:
A 30-minute conversation. We discuss the business, the marketing function, and whether a fractional engagement is the right shape for what you actually need. No charge, no pitch deck.
If you want a structured starting point before committing to a retainer, the free ad audit gives you a written diagnostic of your paid media in five business days. For a deeper engagement, the digital marketing audit (from $3,500) or strategic sprint (from $6,000) deliver a 12-month roadmap with no ongoing commitment.
Quarter-to-quarter terms. No long lock-ins. The relationship continues because it's working, not because the contract says so. Most engagements run 9 to 18 months.
All engagements are delivered remotely on a structured cadence.
This model works because senior marketing leadership does not require a full-time seat. It requires someone who has done it before, is watching the numbers, and owns the outcome.